My Marketing Plan Thinking about selling your Sedona home, residential lot or commercial property? Please consider listing with me. The following are ways I will market your property. Of course they will be customized based upon your needs. My service is personalized to meet your needs. I will give you 18 years of experience in marketing and negotiating purchase contracts with all my energy. My time will be dedicated to selling your property. I will not pass you off to anyone during the escrow process. I handle all of my transactions (dealing with buyers agent, lender, buyer, title agents, appraisers, home inspectors, termite inspectors, mold inspectors and everything in between) start to finish and I like it that way. From accompanying realtors to show your home to giving you the best advise on preparing your home to show I will be there. I want 100% satisfaction. Web Marketing: It is reported that 74% of all home buyers now use the internet in their home search process. (2004 National Association of Realtors Home Buyers and Sellers). Because of this and the expected continued growth or online home searches, I feel it’s very important to maximize your property on line exposure. RussLyon.com: stays a step ahead of the competition using success oriented technological tools designed for 21st century real estate professionals. Russ Lyon’s comprehensive public web site www.russlyon.com is a user friendly site designed to boost sales. Carolynhuggins.com is specific to Sedona and the Verde Valley with lots of information and gives a buyer access to the local MLS. This site is well situated in the market and ranks highly on many search engines like Yahoo, MSN, and Google. Realtor.com is one of the top national and international real estate sites for residential properties. Russ Lyon is the only company in Arizona to have all their listings showcased on Realtor.com. Email property cards-A custom e-card will be created for your property and will be sent to over 100 agents in the Sedona Verde Valley area. It will also be sent to a list of prospective clients looking for property like yours. Links to the listing details will be provided with the card. For Commercial Properties I will develop a professional proforma based upon information given by the seller that can be e-mailed to perspective clients. Print Advertising: (Any or all of the following) Sedona Red Rock News Real Estate Book Homes and Land All properties will be listed on azcentral.com The Arizona Republic's website Sedona Luxury Homes And any other applicable publications that will help sell your property! Just listed Post Cards sent to applicable neighborhoods and prospective clients. Realtor Exposure Russ Lyon Realty of Sedona has 2 outstanding locations. Old Market Place on west 89A and at the Hyatt Pinon Pointe at the Y. (link to map of offices and Sedona). Promotional Flyers delivered to local real estate offices. Of course your property will be listed immediately and creatively in the local Multiple Listing Service for optimal Realtor exposure. Your home will be on the MLS Tour at the first opportunity with your permission. Open houses will also be held at appropriate times. Your home will be marketed through our relocation office. There will be immediate yard signage with a flyer box with permission only. Follow up with sales people who have shown your home. Thank you for considering listing with me. I look forward to hearing from you. If you would like to see where your home sits in the current market send me your address and/or your tax parcel number and I will send you a price range along with the current market conditions.